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Observing consumer trends through social media - sentiment analysis with Big Data

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字數 1131
頁數 3
出版作者 Nai-Chia Yeh
出版單位 工研院IEK電子分項
出版日期 2013/11/07
出版類型 產業評析
所屬領域 資訊軟體
瀏覽次數 4206
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摘要

Unstructured data are growing exponentially, 33% of which may be analyzed to extract valuable information. Social media is one of the sources of information that offer consistently high growth and have analytical value. Utilizing sentiment analysis to discover social pulses and consumer trends is currently one of the most popular research topics. This article will introduce what sentiment analysis is and discuss the application of sentiment analysis for social media in order to produce reference material for corporate use....

內文標題

1.Quantitative perception of specific topics automatically extracted by sentiment analysis

2.Application models of sentiment analysis

3.Conclusion

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